Self-tracking for young people










The Challenge

Creating and maintaining positive wellbeing and resilience in younger people is crucial to a plethora of health and economic benefits. Young people are at a pivotal age in that activity levels typically decrease at the age of 14, sleep patterns become more disrupted, and rates of mental health problems among children increase as they reach adolescence. Ironically, technology can have a disruptive and distractive impact on positive wellbeing; with most young people having TVs in their bedrooms, access to iPads, smart phones, and gaming consoles. To date, the quantified self movement has largely focused on adults or children, with a saturated fitness tracker and wearables market. There is significant opportunity to unlock the potential of self-monitoring and self-sensing technology for 11-17 year olds.

This challenge seeks solutions that will empower teens to take ownership and engage with their own data for self-improvement, exploring one or more of the following:

  • emotional wellbeing and positive mental health
  • nutrition
  • physical activity
  • fatigue and sleep

The successful solution will be a hardware, website, app, or wearable solution that:

  • Is age appropriate, ensuring safe content and interactions, as well as secure methods of data sharing.
  • Has a compelling and 'sticky' user experience.
  • Utilises education techniques to facilitate behaviour change, and encourages young people to make better choices to improve their wellbeing.

Additional points for consideration could include:

  • Exploring ways to encourage inactive teens to become more active
  • Considering feedback mechanisms, and ways for the self-collected data to generate deeper analysis and information around the benefits and impact of certain behaviours, to motivate the user to improve their wellbeing
  • Utilising incentivisation, rewards, gamification and/or data visualisation
  • Exploring social media and/or interaction between users

The successful applicant will have the opportunity to trial their solution with Toshiba for a minimum period of three months, before being commercialised more widely. This may include access to the Toshiba Ambassadors programme; a network of education specialists and leaders and managers in schools, colleges and universities, with the potential for the winning idea to be tested in an appropriate learning environment and with sector experts. 


About Toshiba

Toshiba is a world leader and innovator in pioneering high technology, a diversified manufacturer and marketer of advanced electronic and electrical products spanning information & communications systems; digital consumer products; electronic devices and components; power systems, including nuclear energy; industrial and social infrastructure systems; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 740 companies, with 204,000 employees worldwide and annual sales surpassing 6.3 trillion yen (US$68 billion).


Awards: 5 x £35,000

Contest Brief

Guidance for Applicants

Deadline: noon, Tuesday 27 October