CHAIN Biotechnology Ltd. (CHAIN) used their IBLF Award to work with Starbit Limited, a design and digital media company.
CHAIN is a relatively new company, founded in 2014 and based at Imperial College, London and the University of Nottingham. Their team deploys proprietary “cutting edge” synthetic biology methods to improve production characteristics across their unique collection of industrial strains of the Clostridium bacteria for a wide range of biotech applications.
Ben Bradley, Business Development Manager at CHAIN said, "The process of rebranding for a young company has additional benefit beyond the primary objectives in that the business model is bought under additional analysis and scrutiny; therefore this process has also helped us to become more focussed in our strategic thinking and to to understand how best to communicate our key messages to prospective partners and customers.
"We are very impressed and satisfied with the work completed as part of this award and intend to continue working with Starbit Ltd to develop our website and brand. The work has also alllowed us to take control of our website content management and therefore allow us to communicate our latest news to customers and the wider scientific community. This award should allow us to improve upon our efforts to engage early with potential customers and to find industrial collaboration partners."
You can view the results of this IBLF Award on CHAIN's website at http://chainbiotech.com
This IBLF Award was sponsored by the Scottish Government.